“There is so much to think about, that’s why it is our Job to make your life easier,” says Founder & CEO of Millennium, John Harms, in the company’s first industry commercial. Over a decade ago John designed his patented growth indicators that have literally changed the way salon and spa owners run their business. Today these key growth indicators are more powerful than ever and have aided in the success of salons and spas all over the world. So there is no surprise that some of these indicators are the focus and inspiration of the commercial.
“The inspiration came from seeing groups of Millennium clients who get excited about comparing FOV numbers and talking about the MA200,” says Marketing Manager, Jennifer Martinelli. “We’re really focused on what truly makes us different and everything just fell into place.”
The latest question is “Do you speak Millennium?” What exactly is FOV, MA200, and Pre-Booking %?
The commercial will first air during the premiere of the new online reality show, “In The Chair.”
View the commercial here