Networking with like-minded industry peers is one of the ways to make long-lasting relationships that will help fuel your personal and business growth. Networking events provide opportunity to learn, be inspired, and engage with others who share the same passion. While networking has many benefits, it’s not the most natural thing for everyone. Here are some tips for getting the most out of your next networking event.
Get Out of Your Comfort Zone
Growth can only occur when you step out of your comfort zone and try something new. While it’s easy to stick with a group of people you already know, the new opportunities are with the ones you don’t! It can be intimidating to start a conversation with a stranger, but think about it – you’re both there for the same reason. Conversation starter ideas:
- Asking them if this is their first time attending the event
- Give them a compliment!
- Bring up interesting industry trends
- Mention recent news about their company/brand
- Ask a mutual friend to introduce you
Be Confident, Collected, and Prepared
Two important things you can bring with you to any networking event are your confidence and your business cards. As part of a visual industry, be aware that you will be evaluated instantaneously based on your look. Make sure you are put together and organized. You are representing your brand! Looking great, with a smile on your face and an open mind, is a best approach to soak in knowledge and attract others to your confidence and positivity.
Beyond conversing, make sure you have something tangible to give all the connections you make at an event. This is usually a business card with your contact info and social media (displaying your work)—but it’s a creative industry, so stick to what is most in line with your style.
Engage, Interact, and Follow-Up
The most successful attendees at networking events are engaged, enthusiastic, and have a positive mindset. Once you’re out of your comfort zone, don’t be afraid to put yourself out there. From peers, to educators, to manufacturers, to industry icons and mentors, don’t be afraid to interact with all different types of people at the event. You never know what opportunities can arise, unless you try.
Be sure to follow up with connections you made at the event. Continuing the conversation post-event will help solidify the relationships you made, and show others that you are motivated, passionate, and ready to take the world by storm.
The Ultimate Networking Event
Want to be a part of greatness? Join us at The Millennium Experience, June 11-13, 2017. For the first time ever, the event is open to all industry members. Network and share with like-minded beauty professionals, engage with industry leaders, and learn how to grow your salon or spa to new heights. Book your tickets before November 15th and take advantage of the early bird special. For more information, visit www.speaktme.com.